The IST IdeaMakers Challenge is an idea pitch and not a business plan competition. The objective is to allow students to explore ideas related to “big” problems, brainstorm possible solutions, and develop feasible business models that may allow them to build a business delivering their solution.


WHAT ARE THE JUDGES LOOKING FOR?


 

Judges for the semi-final Rocket Pitches will be judging based on four key criteria (PDF):

  1. Statement of the Problem/Need: How well did the team articulate the problem or need?
  2. Customer Segment: How well is the customer segment defined and understood?
  3. Proposed Solution: How well did the team explain the value of the proposed solution and the value to the customer?
  4. Role of IT: How well did the team describe the use of IT as an integral component of the solution or business model?

 

Judges for the finals will focus on seven key criteria (PDF):

  1. Statement of the Problem/Need: How well did the team articulate the problem or need?
  2. Customer Segment: How well is the customer segment defined and understood?
  3. Market/Opportunity: How well is the target customer and potential market defined?
  4. Proposed Solution: How well did the team explain the value of the proposed solution and the value to the customer?
  5. Role of IT: How well did the team describe the use of IT as an integral component of the solution or business model?
  6. Revenue Model: How well did the team describe the revenue model?
  7. Competitive Advantage: How well does the team understand competitors and their unique value?